Just Dew It, a natural Hydrating Serum by Fleur & Bee
woman holding a bottle of hydrating serum just dew it
Texture of Fleur & Bee’s natural hydrating serum
super hydrating serum
Hand holding and displaying a hydrating serum
Just Dew It, a natural Hydrating Serum by Fleur & Bee
woman holding a bottle of hydrating serum just dew it
Texture of Fleur & Bee’s natural hydrating serum
super hydrating serum
Hand holding and displaying a hydrating serum

Hydrating Serum

Just Dew It

Regular price
$60
Regular price
Sale price
$60

Winner of the "Best Serum for Dry Skin" SELF Magazine beauty award, this serum will provide immediate, deep hydration for smoother skin. A few drops will plump the look of fine lines and restore radiance to dull skin.

  • Hyaluronic acid aids in all-day skin hydration
  • Rich in nourishing vitamins and antioxidants
  • Superfood complex restores a healthy glow
  • Smoothes skin while fighting signs of aging

"If you're looking for a moisture boost in your routine, this serum gets the job done - and then some" - Allure

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Vegan

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Cruelty Free

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Paraben Free

1 fl. oz.

Free shipping on orders over $75

Ingredients
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Water, Organic Aloe Vera Leaf Juice , Glycerin (Kosher, Vegetable), Dimethyl Sulfone (MSM), Organic Jojoba Seed Oil , Grapeseed Seed Oil, Prickly Pear Seed Oil, Organic Seabuckthorn Oil , Sodium Hyaluronate, Squalane (From Olive Oil), Tocopheryl (Vitamin E) Acetate, Niacinamide (Vitamin B3), Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Tara Gum, Phenoxyethanol, Ethylhexylglycerin, Carrageenan, Hydroxyethylcellulose, Geranium Flower Oil, Panthenol (Vitamin B5)

No parabens, sulfates, silicones, GMOs, artificial fragrances and 1,300+ other nasties.

Sustainably made
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All products come in glass bottles to reduce plastic waste. Our packaging boxes are made from 100% post-consumer waste, FSC-certified paper. We manufacture our products with 100% renewable wind energy. All orders use carbon-neutral shipping.

Shipping
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Orders over $75 ship free.

Rates for orders under $75:
Standard Shipping (3-6 Business Days): $8.95
Expedited Shipping (2-4 Business Days): $12.95

All orders use carbon-neutral shipping.

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We follow the strictest standards in the world, set by the European Union, which means we say “No Thanks!” to 1,300+ nasty ingredients. (They wouldn’t all fit in this pop-up so we’ve included an abridged list...)

No parabens, sulfates, silicones, GMOs, artificial fragrances, phthalates, dyes, petrolium, aluminum, propylene glycol, polyethylene glycol, formaldehyde, diethanolamine, triclosan, EDTA, and toulene.

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A Hydration Powerhouse

14 active ingredients provide instant and deep hydration as well as anti-aging benefits. Awarded "Best Serum for Dry Skin" 2022 by SELF.

Hero ingredients: Hyaluronic Acid, Prickly Pear Seed Oil, Squalane, Seabuckthorn Oil, Organic Aloe Vera
close up of a hydrating serum

What to Expect

Skin Looks
Glowing, youthful
Skin Feels
Soft, smooth, hydrated
Texture
Smooth, rich gel
Scent
Neutral to slightly floral
woman applying just dew it, hydrating serum to her face

Trusted by Experts


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"BEST SERUM FOR DULL AND DRY SKIN: Smoother, dewier, and much softer skin is right around the corner"

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"If dewy skin is your thing, Fleur & Bee's Hydrating Serum will be too, thanks to the impressive glow it imparts"

just dew it serum and packaging

Happiness, Guaranteed

If you’re not thrilled with your order in the first 30 days, just send it back for a refund. Returns are always free and easy.

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1% Donated to Charity

1% of all Fleur & Bee sales are donated to Days for Girls, a non-profit that provides menstrual care and education for women in need.

Frequently Asked Questions

When will I start to see results?
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Your skin will be instantly hydrated and moisturized with proper application. With consistent usage of our products, you should see full results after 2 weeks.
How long will it last?
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If used as directed, it should last 3-4 months. Just Dew It has a shelf life of 12 months after being opened.
Why is the serum yellow-ish?
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Sea Buckthorn Oil gives Just Dew It it’s yellow-ish color. Seabuckthorn Oil is a super hydrating ingredient.
What age is it designed for?
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Our Just Dew it hydrating serum is designed for those in their 20s to their 100s! 
Will this work for my skin tone?
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Absolutely! Our products will work for people of all skin tones, textures and colors.
Can I use this if I don’t have dry skin?
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Yes, you can! Every skin type needs hydration, including oily, combination, and normal skin types. Our Just Dew It hydrating serum contains many non-comedogenic hydrating ingredients that won’t clog your pores.
Is this safe to use while pregnant?
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We consider Just Dew It safe to use as directed while pregnant. However, we always advise pregnant women to consult with their doctor regarding questions about specific products or ingredients.
Can I use this with Non-Fleur & Bee Products?
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Definitely! We’ve designed our products to work best with each other, but they can be used as part of a routine that includes products from other brands.
Can I layer Just Dew It Serum with other serums or products?
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Just Dew It works best when applied directly to clean skin and can be followed up with your favorite moisturizer (we recommend our hydrating moisturizer H2 Oh Yeah). If you use another serum daily, we suggest applying one serum in the morning and another in the evening for best results.
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cruelty free skincare
Cruelty-Free
vegan skincare
Vegan
sustainable skincare
Sustainably Made
skincare made in the usa
Bottled in the USA
socially responsible skincare
1% to Charity
cruelty free skincare
Cruelty-Free
vegan skincare
Vegan
sustainable skincare
Sustainably Made
skincare made in the usa
Bottled in the USA
socially responsible skincare
1% to Charity